Market Appraisal
This webpage offers a detailed estimate and strategic recommendations for the marketing of the property located at 123 Any Street, Mount Maunganui as at DATE.
123 Any Street, Mount Maunganui
Bedrooms:
Bathrooms:
Garage:
4
2
2
Land Area:
Floor Area:
Age:
1,025m2
70m2
1970-79
Capital Value:
Last Sale:
Sale Date:
$1,505,000
$1,435,000
27 Sep 2017
Online Estimates
A range of online tools are now accessible to property hunters, allowing them to check the estimated value of your property before scheduling a viewing. While these estimates often rely on area averages and can be wildly inaccurate, understanding how online platforms value your property is crucial. It provides insight into potential buyers' expectations and perceptions prior to their visit.
$1,350,000
$1,400,000
Comparable Sales
The following properties have recently sold in the area and would likely be considered by the same target audience for your property. This information is used as a guide for the potential value of your property. Sale prices don’t take into account the skill of the agent, the quality of the marketing or the motivation of the vendor.
123 Any Street, Mount Maunganui
Bedrooms:
Bathrooms:
Garage:
4
2
2
Land Area:
Floor Area:
Age:
1,025m2
70m2
1970-79
Capital Value:
Last Sale:
Sale Date:
$1,505,000
$1,435,000
27 Sep 2017
XX days on the market.
Listed by METHOD OF SALE…
123 Any Street, Mount Maunganui
Bedrooms:
Bathrooms:
Garage:
4
2
2
Land Area:
Floor Area:
Age:
1,025m2
70m2
1970-79
Capital Value:
Last Sale:
Sale Date:
$1,505,000
$1,435,000
27 Sep 2017
XX days on the market.
Listed by METHOD OF SALE…
123 Any Street, Mount Maunganui
Bedrooms:
Bathrooms:
Garage:
4
2
2
Land Area:
Floor Area:
Age:
1,025m2
70m2
1970-79
Capital Value:
Last Sale:
Sale Date:
$1,505,000
$1,435,000
27 Sep 2017
XX days on the market.
Listed by METHOD OF SALE…
123 Any Street, Mount Maunganui
Bedrooms:
Bathrooms:
Garage:
4
2
2
Land Area:
Floor Area:
Age:
1,025m2
70m2
1970-79
Capital Value:
Last Sale:
Sale Date:
$1,505,000
$1,435,000
27 Sep 2017
XX days on the market.
Listed by METHOD OF SALE…
123 Any Street, Mount Maunganui
Bedrooms:
Bathrooms:
Garage:
4
2
2
Land Area:
Floor Area:
Age:
1,025m2
70m2
1970-79
Capital Value:
Last Sale:
Sale Date:
$1,505,000
$1,435,000
27 Sep 2017
XX days on the market.
Listed by METHOD OF SALE…
The Competition
These are properties currently on the market in your area with similar attributes to yours. This gives us an idea of what buyers will be comparing your property to. Click on each address to open the listing in a separate tab.
16 The Avenue
4 Bedrooms
1 Bathrooms
Negotiation
Listed DATE
436 Maunganui Road
4 Bedrooms
2 Bathrooms
Auction
Listed DATE
73 Home Road
4 Bedrooms
1 Bathrooms
Auction
Listed DATE
16 The Avenue
4 Bedrooms
1 Bathrooms
Negotiation
Listed DATE
436 Maunganui Road
4 Bedrooms
2 Bathrooms
Auction
Listed DATE
73 Home Road
4 Bedrooms
1 Bathrooms
Auction
Listed DATE
SUBURB STATISTICS - Month 2024
Source: REINZ
The Numbers
The appraised value is based on the above properties that have sold nearby.
This represents the statistical value of your property.
Regardless of the statistical value it is our specialty to achieve the most that the market will deliver.
Appraised Value:
$XXX,000 - $XXX,000
Commission Breakdown
Our fee: Our standard commission is an admin fee of $500 + 2.95% + GST.
Sale Price
Total commission
$XXX,XXX
$XX,XXX
$XXX,XXX
$XX,XXX
Next level homes deserve next level marketing
The way your homes story is told online makes all the difference.
Strategy
In real estate, competition drives great results. So how do you create competition?
In this market, we’re running a three stage strategy to keep the maximum number of buyers engaged and allow a forum for buyers to compete. Achieving above market value for your property doesn’t happen by accident, we have a tested and repeatable strategy to give you the best chance of achieving your dream price.
1 . Tease
This phase of the campaign is designed to capture buyers who are already known to us. We do this by running a teaser campaign through Facebook, Instagram and our email database before launching the property to the major websites. If we find the right buyer, we can create a situation where the buyer is likely to pay top dollar to secure the property before it goes ‘live’.
2 . Launch
This stage involves an official launch to the major websites (TradeMe, realestate.co.nz, One Roof and our own website), Facebook and Instagram with a ‘no price’ campaign i.e. Auction or By Negotiation. A no price campaign allows us to draw interest out of the market without running the risk of either over-pricing or under-pricing.
3 . Nurture
It’s not uncommon for buyers to need 4 - 10 ‘touch points’ before being comfortable making an offer. A touch point can be made through phone call, email or social media. Data collected from buyers allows us to keep them updated by email and phone, as well as making sure the property is memorable by retargeting with Facebook ads. This ensures no buyer slips through the cracks.
Marketing
We are huge believers in getting the marketing “right”. In our experience this is essential for attaining a premium price. There is no cookie cutter strategy and every property is different, however success leaves clues.
The below marketing package is offered with every 90 day sole agency listing and is intended to get your property photographed and online.
It is called the “Us” Package and it has been designed with the current market in mind.
US: the essential components of your campaign
• Premium photography
• Reel
• Trade Me Platinum Package listing
• Homes.co.nz base listing
• OneRoof base listing
• Collab Realty listing
• RE.co.nz listing
• Collab weekly newsletter
• Pictorial signboard (1200mm x 1800mm)
• Social media base campaign ($50 value)
• Script writing
• Property flyers
• Buyer information pack including title
• Just Listed DLEs x100
*Available with a 90-day sole agency agreement. If the property is withdrawn or the vendor decides not to sell, campaign cost is to be 100% reimbursed by the vendor.
TOTAL PACKAGE VALUE
$2,753
Collaborate & Customise
Our ‘Us’ marketing package covers the essentials for getting your property online.
However, to give your campaign an extra boost, please view our other package options or select some add-ons from our “collaborate” list.
The Power of Quality Marketing
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Collab Listing
Customised marketing campaign
High-end photography package with reels footage and targeted social media campaign
Sole focus on digital promotion to specifically target our buyer audience
Price by negotiation for the first two weeks
16 groups through in the first two weeks
Multi-offer after 9 days on the market
Under contract thereafter and sold within 4 weeks of listing date
-
Previous Agency
Standard Marketing Campaign
Basic photography package and basic online presence
Unnecessary allocation of funds in print media
Method of sale not suited to the target audience or the market conditions
Passed in at auction and priced too high thereafter
6 months on the market
Less than 10 viewings throughout the campaign
Withdrawn after no sale achieved
Methods of Sale
-
A transparent marketing strategy that offers an exact price to guide to interested parties.
Implementing this strategy can weed out the tyre kickers, and encourage those within this budget range to enquire further.
Our advice however, would typically be to implement this strategy after first marketing without a price and gathering valuable market feedback, thus allowing us to correctly price the property based on where the market is seeing value.
Pricing too high can cause the campaign to go stale, and pricing too low can sometimes result in not obtaining the most the market will pay. Getting it right is crucial.
-
A “no price strategy” often implemented at the start of the campaign to encourage enquiry and generate valuable market feedback.
Does not involve any set dates or fixed timelines, but shouldn’t be implemented for too long.
Encourages interested parties to put forward offers they think are fair and reasonable, and allows negotiations to continue from there without a fixed price strategy impacting perceived market value.
-
A “no price strategy” with a fixed date and designed to exhaust the cash buyers in the market first.
Often appeals to those who need a quick sale or are on a defined timeline. as auctions are held with the intention of achieving an unconditional sale on or before auction day, providing vendors with certainty if successful.
Drawbacks of an auction method include potentially missing out on conditional interest at a higher price level, and excluding particular buyers who prefer not to buy at auction.
In a buoyant market, auctions can be hugely successful when multiple bidders are participating as this can drive the price up achieving the best outcome overall.
-
Similar to an auction, with a “no price” strategy and a set date, but accommodating conditional buyers as well.
The intention of a deadline or tender sale is to create a multiple offer scenario, offering home owners the best opportunity to sell their home, whether that be to a cash offer or a conditional offer.
The set date is to create a sense of urgency, and provide buyers with an exact timeframe to work to.
Drawbacks of this method can include buyers identifying other properties during the campaign timeframe and possibly losing interest. This is generally managed by a campaign timeframe of 3-4 weeks maximum.
Not ready for a full marketing campaign just yet?
Try our “List Now, Launch Later” approach.
Introducing our exclusive "List Now, Launch Later" approach, designed for discerning homeowners who seek flexibility and privacy in their real estate journey. This innovative strategy allows you to list your property off-market, giving you the advantage of gauging interest and attracting serious buyers from our extensive database, without the immediate need for public marketing.
While we always recommend a full marketing approach to ensure no stone is left unturned and maximum dollar is achieved, we understand that this isn't always suitable for everyone. Whether you're hesitant to invest in marketing upfront, curious about potential interest in your home, or simply prefer a more discreet selling process, our "List Now, Launch Later" option offers the perfect solution. You'll benefit from:
Private Showings: Only pre-qualified buyers from our exclusive network will have access to view your property.
Market Testing: Test the waters and gather valuable feedback without the pressure of a public listing.
Flexibility: Decide when and if you want to officially launch your property on the market based on the interest and offers received.
No Obligation: There is no obligation to fully launch if you change your mind, making this a risk-free strategy.
Experience a seamless and stress-free selling process with the "List Now, Launch Later" approach, tailored to meet your unique needs and timeline. Contact us today to explore this exceptional opportunity and discover the perfect buyer for your home, on your terms.
The Results.
The results speak for themselves. Here’s a few recently sold properties. Each of these resulted in a happy buyer and an ecstatic seller. Are you next?
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Look No Further
We couldn't be more impressed with the service received from Jana and Courtenay.
From the moment we first asked for their help selling our home, it was evident that they were fully committed to ensuring our selling experience was smooth and successful. What truly sets Courtenay and Jana apart is their personalised and caring approach. They took the time to understand our needs and preferences, tailoring their strategies to suit our unique situation and property. Their attention to detail and proactive communication kept us informed and reassured throughout the entire process.
Both Courtenay and Jana demonstrated an incredible work ethic, going above and beyond to market our property effectively and attract potential buyers. Even in this difficult market.
We cannot recommend Courtenay and Jana highly enough. If you're looking for a real estate team who combines expertise with a genuine commitment to client satisfaction, look no further. Thank you, Courtenay, for your outstanding service!
Lauren & Jose
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Best Experience
I have dealt with many agents. Courtenay, Jana and Collab have been the best.
When you are busy it is fantastic to have an agent that creates a stress free environment, has ample knowledge and responds immediately.
There is nothing they could have done better.
Highly recommend.
Amanda & Rob
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Dedicated, Committed & Honest
Courtenay and Jana are a breath of fresh air!
Their dedication, commitment and communication was outstanding. Nothing was a problem, no detail was missed, responses were clear and prompt, and we felt well supported by them with our first ever home sale.
Their confidence, calm presence and honest advice eased any worries we had and helped us achieve a sale in just 2 weeks. In a difficult market this is outstanding.
I simply can’t recommend Courtenay, Jana & Collab enough.
Gina & Lance
The Collab Difference
Collab is something different, something unique, something special.
Collab has been created to do the absolute best for not only our clients, but our agents too.
This isn’t a place of agent or business ego, it’s a company formed by good people who are great agents and want to do exceptional things. The Collab family is all about surrounding yourself with people who are the best in their field , people who want to challenge the status quo and always doing their very best and achieving the best for our clients.
Real estate is a journey, which can have real highs and some low moments for clients - our vision and our ethos in real estate is to make that journey as easy and relaxed as possible through our passion for what we do and our utmost focus on exceptional client care.
Real estate is more than a transaction, it’s a massive step. Collab Realty prides itself on making this journey as stress free as possible.
We are creative, digital leaders and ready to shake up the real estate world.
We are about the team, we work together with a shared vision and shared values — a true collaboration.
You will soon see the Collab difference.
Your Agents
Courtenay Megson
PHONE
027 483 1887
courtenay.megson@collabrealty.co.nz
Jana McKenna
PHONE
027 232 6998
jana.mckenna@collabrealty.co.nz
Ready to start your journey?
Hit the button below to start the listing process.
Have you read the REA guides?
Click the buttons below to download the corresponding guide.
The not so small print…
Our fee: Our standard commission is an admin fee of $500 + 2.95% + GST.
The estimated selling price is based on other properties deemed 'comparable' - either sold or currently for sale in the area – plus supporting market information.
The above estimate is based on current market conditions. These estimates may alter depending on several factors including the market itself, the final presentation of the property and the promotional strategy chosen at the time of listing. Should there be any delay in listing we may need to review the appraised price prior to listing.
The within opinion of market value is based on our experience in the market and is arrived at by comparison with recent sales. We are not licensed valuers and this is not a report of a registered valuer. This appraisal is based on the assumption that there are no outstanding Council Requisitions, Consents, Code Compliance Certificates, no defects in Title and no issues in regards to structural and weather tightness which may affect the market value of the property.
Note: "This appraisal is subject to the market continuing its current trajectory and there being no significant build defects."